EDGE Launch Holographic Show

An immersive experience developed by Eventagrate Software & Technology for the launch of the EDGE Group for their highly esteemed guests to enjoy, featuring four complete acts of animated content on a massive display along with holographic visuals, lasers and drone effects. In this case study I present my contribution as one of the creative leads of this project.
Given about a month and a half of work, we created a grand launch ceremony for EDGE Group. Featuring four acts packed with immersive content, the first one being about the history of the UAE and growth of the people, the second one being about their accomplishments over the years, the third one being about innovation and the values of EDGE, and finally, the fourth act reveals the hologram in all its glory, with content reflecting an ideal future of what EDGE would bring to the UAE and the world.
As one of the creative leads on the project, I was involved in this project from the conceptual/storyboarding stage, worked on 3D graphical content and animations as well as testing the holographic technology, up until the show day.
Event: EDGE Group Launch Event
Show Graphics: Eventagrate




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Event: EDGE Group Launch Event
Show Graphics: Eventagrate