BASF Elastollan Interactive Brochure
The brief was to create a more engaging and sustainable way for BASF to communicate complex products and innovations at K 2025, moving beyond traditional printed sales material.
This platform would be used after the event as a sales tool and beyond.
Together with BASF, we replaced printed brochures with living, interactive web based experiences. Content is presented dynamically, made clearer with 3D animations, and tailored on the fly to each visitor. The best part: after the conversation, we send a personalized PDF summary with one click—exactly the slides we discussed. That’s how “everyone talks about digitalization & sustainability” becomes “we make it happen.”
Created with stereolize GmbH for BASF. I contributed to the project as part of the stereolize design and development team.
Created with stereolize GmbH for BASF. I contributed to the project as part of the stereolize design and development team.
